ARTIFICIAL INTELLIGENCE AND (PLAY)MARKETING

AI Agents aren’t a trend. They’re a design choice.

ARTIFICAL INTELLIGENCE AND (PLAY)MARKETING

AI and marketing: building meaning, not just algorithms

AI is not just a tech upgrade—it’s a shift in business architecture. Marketing plays a key role in adapting processes, redefining roles, and creating meaning.

Success depends on clear goals, quality data, and human oversight. Managers don’t need to code—they must build shared semantics so AI acts reliably.

The real power? Handling exceptions, not just rules. With AI Agents, marketing becomes the bridge between innovation, people, and decision-making.

Original

Swiss AI Agents by Original.land turn critical workflows into smart, secure automation—fully compliant and built on sovereign infrastructure.

Where marketing meets AI, meaning becomes structure

AI doesn’t replace managers — it reflects them.
Marketing design brings clarity, purpose, and control to every intelligent system.

In partnership with Original, we deliver Swiss-made AI Agents to European companies — combining sovereign infrastructure, full compliance, and engineering excellence to turn data into secure, measurable business advantage.

Don’t learn all the rules.
Master all the exceptions.
Play marketing
Original

Advanced Agentic Architectures

From information to action: the swiss advantage
True intelligence doesn't just answer, it acts. Original’s swiss-developed systems move beyond traditional RAG to embrace 'agentic RAG' and multi-agent architectures. integrated into playmarketing’s project management and marketing design approach, we build proactive agents that plan complex tasks, use APIs, and automate workflows — built in Switzerland for European enterprises

Private LLMs & Fine-Tuning

Language models made for european business
Generic LLMs miss the mark on your specific context. with Original’s models hosted on Swiss infrastructure and fine-tuned on your proprietary data, and playmarketing’s marketing design approach, we ensure accuracy, confidentiality, and full compliance with European data standards.

Enterprise-Grade RAG

Your corporate knowledge, swiss-secured
Original’s RAG technology, developed in Switzerland, securely links AI to your internal data. Original, integrated into playmarketing’s project management and marketing design, it powers advanced architectures that manage real-time, multimodal data — delivering contextual, compliant answers aligned with European regulations.

MLOps & GenOps

Swiss reliability, european scale
From our swiss base, Original applies rigorous MLOps to manage the full AI lifecycle — from monitoring to governance and scaling. integrated into playmarketing’s marketing design workflows, our systems ensure long-term reliability across European markets.

pLAYmARKETING and Original have joined forces to deliver intelligent AI ecosystems for marketing and business. Built in Switzerland, designed for Europe — this partnership goes beyond chatbots to architect meaningful automation with Swiss precision.

Solution by function

AI Customer Care automation

AI agents engineered in Switzerland to handle up to 90% of customer requests — fluent in European languages, aware of local context, and ready to manage complex conversations around the clock.

AI Marketing and Sales Support

Smart agents that identify qualified leads across Europe, automate outreach in multiple languages, and connect seamlessly with your CRM to speed up the sales process.

Intelligent Enterprise Search

A Swiss-secured internal search engine that delivers accurate answers from your company’s knowledge base — fully aligned with European data protection regulations.

Data Analysis & Insights

Agents that turn complex European market data into clear, strategic insights — delivering reports and analysis in multiple languages for smarter decision-making.

Solution by industry

#1

Swiss Financial Services

From risk analysis to fraud detection, KYC automation, and investment insights — our solutions, powered by Original and integrated through playmarketing’s project and marketing design, ensure full FINMA compliance and align with strict swiss banking regulations.

#2

European Logistics & Transport

Route planning, delivery tracking, warehouse control, and supply chain coordination — powered by Original’s technology and embedded in playmarketing’s project and marketing design. real-time analytics and predictive maintenance ensure performance across complex European networks.

#3

European Manufacturing

Predictive maintenance, supply chain optimisation, and quality automation — delivered through original’s AI technology and orchestrated via playmarketing’s project and marketing design. engineered for industrial performance across European markets.

Swiss AI agents for European business needs. Built in Switzerland, designed to serve Europe’s enterprises. pLAYmARKETING and Original.Land partner to turn complexity into automation — delivering intelligent agents that streamline operations and unlock efficiency across every industry.

EU AI Act: Clear Answers in Short Video FAQs

The EU AI Act is reshaping the landscape of innovation, introducing new legal, operational, and ethical standards for businesses. How will these new regulations impact your AI strategy and daily corporate operations?

To help you navigate this transition, we’ve created a series of targeted Video FAQs. Short, clear, and actionable insights designed to guide your business toward compliant, secure, and responsible AI adoption.

Playlist

8 Videos
Trash in?
Trash out!

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